Wednesday, May 5, 2010
Louis Vuitton Works With Charity
Need another reason to love Louis Vuitton? The luxury megabrand has just announced that it has signed a five year agreement with SOS Children's Villages to create a program called "Partnership for Children's Futures." The partnership will help children who are orphaned, abandoned or whose families are unable to care for them. These children live in SOS Children's Villages and are cared for by SOS mothers giving them the love and security of a real home and access to education until they are ready to be independent. Worldwide, SOS Children's Villages cares for over 78,000 children and young people in 500 children's villages and some 400 youth facilities.
It's not clear yet what form this partnership will take but I'm guessing that some limited edition bags might be in the offing. Louis Vuitton isn't the first luxury brand to work for children's causes. Luxury jeweler Bulgari's Save the Children campaign raised millions for children living in conflict-affected areas.
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